Website Auditor

About Website Technical Auditor Tool

Like your car needs regular servicing, the website needs a regular technical SEO audit. Most website owners may be unaware of it, and many beginner online workers do not afford to hire a web designer/developer to audit their websites. To support them, the SEOLivly team developed the free tool called “Website Auditor Tool”.

The website auditor tool is the most helpful online tool for any website owners. It helps for evaluating the website's technical error and search engine friendliness.

Many small to large businesses websites often face SEO errors, user experiences, and technical errors on their website. These issues can harm your website. As a result, it can decrease the search engine visibility and drop the organic traffic as well.

Website Auditor Tool's Technical SEO Audit Checklist

This tool has around 50 inbuilt functions that automatically check the website technical errors and shows the score. This tool examines the website in its inbuilt function and calculates the score based on that 50 SEO factors. Here is a complete checklist of any website by this tool when someone enters the URL of any website.

1. Meta Tags and Heading Tags Audit:

Meta tags mean metadata of any HTML page that can be seen in the page source code. Meta Title, Keyword and Description etc. are considered as the most common meta tags of any page. These meta tags are helpful to notify search engines on what subject the content is written.

Meta Title: It always appears in the page title bar and also in the SERP as the clickable title. According to our technical SEO research, a maximum of 70 characters is recommended in the meta title.

Meta Description: It's another most important metadata for on page SEO that describes the article in 160 characters.

Meta Keywords: This metadata is not necessary as search engines like google have already devalued it. However, some other search engines still accept it.

Heading Tags (H1, H2, H3, H4, H5, H6): It is used to highlight the major topics of any page articles. The H1 heading is the most powerful heading tag for on-page SEO among other heading tags & only one H1 tag is recommended on a page. Other tags are also essential but can be used multiple time on a page.

2. Google Preview:

Website auditor tool detects and shows how your website displays in SERP (search engine result page) according to entered meta tags.

3. Alt Tag Attribute:

This tag attribute is generally used in the image file of any webpage as the alternative if the image is not able to load. It helps to explain the image file and pushes the search engine to crawl and show it in the image search results. So alt tag is always recommended for any image file, also including the targeted keywords within the short description.

4. Keywords Cloud:

It shows that how many time any keyword is repeating on the page. It is one of the major parts of a technical SEO audit of any page. Also, it helps to find out which keyword is targeted on the page.

5. Keyword Consistency

This tool checks which keywords are involved in the title, description and heading tags of any page with how many time the keywords it repeated. Including the targeted keywords in the page title, description and heading tags are the most important task while doing on-page SEO.

6. Text/HTML Ratio:

Generally, the web pages are written in HTML form while article or content always in text form. So we can say Text/HTML Ratio means the quantity of text compared to the quantity of HTML code on any web page. This tool checks the Text/HTML ratio of your home page. Generally, over 15% of the Text to HTML ratio is considered good but if there is high competition keywords, over 25% Text/HTML ratio is recommended.

7. GZIP Compression

8. WWW Resolve

9. IP Canonicalization

10. In-Page Links

11. Broken Links

12. XML Sitemap

13. Robots.txt

14. URL Rewrite

15. Underscores in the URLs

16. Embedded Objects

17. Iframe

18. Domain Registration

19. WHOIS Data

20. Mobile Friendliness

21. Mobile View

22. Mobile Compatibility

23. URL

24. Favicon

25. Custom 404 Page

26. Page Size

27. Load Time

28. Language

29. Domain Availability

30. Typo Availability

31. Email Privacy

32. Safe Browsing

33. Server IP

34. Speed Tips

35. Analytics

36. W3C Validity

37. Doc Type

38. Encoding

39. Indexed Pages

40. Backlinks Counter

41. Social Data

42. Estimated Worth

43. Traffic Rank

44. Visitors Localization